Press

li:on develops and produces innovative kids' bikes with a focus on safety, visibility, and sustainability.

Founded by former professional cyclists Marcel Kittel and Tony Martin, the brand combines a polyamide frame manufactured in Germany with an integrated lighting system, reflective paint technology, and a patented grow-with-the-child concept.

We appreciate your interest in li:on and your coverage. You will find current press releases and our press contact on this page.

Current press releases

Eurobike 2026 · Gold Award

li:on honored with Eurobike Gold Award

Innovative kids' bike from Germany impresses the international expert jury: li:on was honored with the Eurobike Gold Award at Eurobike 2026. The award recognizes the overall concept of the li:on light model with its polyamide frame developed and manufactured in Germany, integrated lighting system, reflective paint technology, and patented grow-with-the-child stem. For founders Marcel Kittel and Tony Martin, it is already the second major industry award within a short time, following the Gold Award at Cyclingworld Europe 2026.

Press Release DE (PDF)

Eurobike 2026

li:on: Safety through visibility for the next generation

With a polyamide frame made in Germany, an integrated lighting system, and a patented stem that grows with the child, li:on brings a completely rethought kids' bike to the market – founded by Marcel Kittel and Tony Martin and honored with the Gold Award of Cyclingworld Europe 2026 in the “Best Kids Bike” category.

Press Release DE (PDF) Press Release EN (PDF)

Press contact

For press inquiries, interviews, and image material, please contact our team. We look forward to hearing from you.

Email: ride@lion-bikes.com
Web: www.lion-bikes.com

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